fix(subscription): Maybe APM fix? (#17059)

Author: dashed

src/sentry/snuba/query_subscription_consumer.py

@@ -5,6 +5,7 @@
 import jsonschema
 import pytz
 import sentry_sdk
+from sentry_sdk.tracing import Span
 from confluent_kafka import Consumer, KafkaException, TopicPartition
 from dateutil.parser import parse as parse_date
 from django.conf import settings
@@ -186,7 +187,11 @@ def handle_message(self, message):
 
             callback = subscriber_registry[subscription.type]
             with sentry_sdk.start_span(
-                op="process_message", transaction="query_subscription_consumer_process_message"
+                Span(
+                    op="process_message",
+                    transaction="query_subscription_consumer_process_message",
+                    sampled=True,
+                )
             ) as span, metrics.timer(
                 "snuba_query_subscriber.callback.duration", instance=subscription.type
             ):